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Product Manager - Comm/Cons

Date: Nov 6, 2021

LOCATION: Torrance, CA, US

Company: Pelican Products, Inc.

OVERVIEW

The Product Manager is a strategic business partner responsible for establishing product strategies and roadmaps for Commercial and core Consumer markets. Duties include but are not limited to new product development, product portfolio lifecycle management and driving execution of Go-To-Market initiatives. Work closely with Sales, Marketing and Direct-to-Consumer teams to develop promotional programs, provide creative input for advertising support, packaging and merchandising, and lead product launch activities for the Cargo (Automotive Accessories) and Cooler product categories.

 

WHAT YOU'LL DO:

• Develop and execute overall market strategies for the Cargo and Cooler categories.

• Create strategic plans, roadmaps and objectives for marketing, product, service, and distribution activities.

• Ensure that business meets crucial strategic plan elements including revenue and profitability, while maintaining adherence to budgeted spending parameters.

• Operate as Project Manager for various category and product management related activities

• Manage product development schedules to ensure critical launch windows are delivered with the full complement of go to market support.

• Continually evaluate the timely adjustment of key strategies to meet changing economic and business environment conditions.

• Utilize sales planning and market research to accomplish ongoing analysis of competitive products, selling techniques, consumer research, marketing legislation, new products, pricing and distribution.

• Recommend and execute new products, product modifications, and/or improvements based on market research, consumer feedback, market knowledge, and sales personnel information.

• Coordinate, recommend, and provide strategic input on advertising and promotion activities for the commercial/consumer market. Significant interaction with outside customers, coordinated with sales through extensive travel and event attendance, to include trade shows, customer presentations, dealer events, etc.

• Approve delegation of pricing authority and individual pricing questions with policy implications.

• Monitor performance against budget objectives.

• Follow company policies and practices as outlined in the Employee Handbook and/or applicable employment agreement. Follows safety guidelines and procedures in accordance to the job.

• Perform additional duties as assigned.

 

WHAT YOU'LL NEED:     

• Minimum of 5 years’ experience in similar role in comparable organizations with in-depth knowledge of product management in consumer goods environment.

• Experience in the Automotive or Automotive Aftermarket sector.

• Demonstrated success defining and launching premium products with proven track record.

• Must be proficient with Word, Excel, PowerPoint, and various software programs. MS Project a plus.

• Excellent teamwork and teambuilding skills with proven ability to influence cross-functional teams.

• Must be able to demonstrate strategic business acumen, expertise, and creativity in the development of strategic product plans. Proficiency in Retail Math is a must.

• Experience working with key internal teams and customers to define market needs and successfully bring new products to market. Attention to detail when evaluating products and program in development.

• Strong affinity for understanding target audiences, customer needs, competitive landscape, and sales management processes.

• Excellent analytical, quantitative, and problem-solving skills

• Strong multi-tasking and project management skills. Excellent written and verbal, presentation skills.

• Must be able to interact effectively and cooperatively with employees at all levels.

• Must have the ability to complete assignments within the timeframe specified by the Manager. Must be flexible regarding working hours.

• Must be able to work evenings and weekends, with or without advanced notice.

• Must be able to operate in a fast-paced environment and handle multiple projects simultaneously.

• Emphasizes ethical leadership and decision-making to protect Pelican’s brand and reputation.

• Must be able to travel, nationally and internationally, as necessary.

• Actively supports and complies with Pelican’s objectives, guidelines and commitment to Quality and Safety, with an emphasis on continual improvement.

 

ADDITIONAL INFORMATION:

• Actively supports and complies with Pelican’s objectives, guidelines and commitment to Quality and Safety, with an emphasis on continual improvement.

• Must be able to interact effectively and cooperatively with employees at all levels.

• Must have the ability to complete assignments within the timeframe specified by the Manager.

• Must be flexible regarding working hours. Must be able to work evenings and weekends, with or without advanced notice.

• Must be able to operate in a fast-paced environment and handle multiple projects simultaneously.

• Must be able to travel, nationally and internationally, as necessary.

 

PHYSICAL REQUIREMENTS AND WORKING CONDITIONS

• While performing the duties of this job, the employee will be Choose an item. required to execute standard physical activities within the facility areas (i.e. stand, walk, sit, use hands/fingers).

• Ability to lift and/or move up to 20 pounds and occasionally lift and/or move up to 30 pounds.

• This position requires repetitive hand/wrist activities.

 

Why Join Pelican? Here’s a glimpse of Pelican Perks…

  • Generous paid time off plans
  • 401k plan – with a competitive match 
  • Tuition Assistance Program 
  • Established reputable brand offering premium products – you’ll be proud to represent Pelican! 
  • Prime location – minutes away from the beach!
  • Amazing employee discount program on Pelican Products 
  • Great Benefits – several options including Pet insurance for our animal lovers. 
  • Wellness Discount Program 
  • Lucrative employee referral program – get paid to work with your trusted network. 
  • And more… 

 

#LI-POST

Pelican Products, Inc. is an Equal Employment Opportunity/Affirmative Action employer.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.


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Job Segment: Outside Sales, Product Manager, Project Manager, Sales, Operations, Technology